Butterboom Style Insider: Michelle Lai
Posted on 24 January 2014
If the shoe fits, buy it in every colour! Thanks for the lovely feature Butterboom.com
Designer Michelle Lai decided on a fashion career path that was very different from her studies at King College London. She is one of the few who has taken the plunge to follow her passion into the often finicky world of fashion and succeeded in creating a global brand with distribution in France, Italy, US, China, Indonesia, South Korea, Singapore and China. Her bags are inherently stylish and have achieved cult status amongst the city’s fashionable people and beyond our shores.
Tell us a little bit about yourself and how MISCHA came to be..
I began my fashion career after studying Medical Sciences at Kings College in London. My family moved to Hong Kong when I was a teenager. I remember as children, my grandmother used to dress my sister and I in beautifully tailored coats and dresses. My family has always encouraged me in my creative pursuits, so when I debuted my collection of clutch bags, they fully supported what began as a hobby. I’d sewn the whole collection from my personal vintage obi and kimono that I’d collected over the years from my visits to Japan. This resulted in traveling trunk shows, requests from stockists and the decision to launch MISCHA in 2008. While traveling frequently to source vintage textiles, it inspired me to create a travel inspired line with the signature hexagon monogram, which is what MISCHA is most known for today.
Read the full article on Butterboom.